Books of Interest

Stories have been shared since the beginning of time. They are powerful, persuasive, and memorable; whether they are sharing knowledge or simply for pleasure reading. A design studio with a reading list may seem a little unorthodox, but it makes sense to share what I have enjoyed. Check back from to time for new additions.

Design, Marketing, and Branding
The New Rules of Marketing & PR by David Meerman Scott
How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly.

Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management by Tim Calkins
Kellogg on Branding is an authoritative anthology of the latest insights, theories, and practices revolutionizing branding from the renowned Kellogg School of Management at Northwestern University.

Nonfiction
The 33 Strategies of War by Robert Greene
A comprehensive guide to the subtle social game of everyday life informed by the most ingenious and effective military principles in war.

Seven Fires: Grilling the Argentine Way
by Francis Mallmann
Gloriously inspired recipes push the boundaries of live-fired cuisine in this primal yet sophisticated cookbook introducing the incendiary dishes of South America's biggest culinary star.

Unbroken: A World War II Story of Survival, Resilience, and Redemption
by Laura Hillenbrand
The inspiring true story of a man who lived through a series of catastrophes during WWII that are almost too incredible to be believed.


Fiction
World Made by Hand: A Novel by James Howard Kunstler
For the townspeople of Union Grove the future is nothing like they thought it would be. Transportation is slow and dangerous, so food is grown locally at great expense of time and energy, and the outside world is largely unknown.


One Second After by William R. Forstchen
A story in which one man struggles to save his family and his small North Carolina town after America loses a war, in one second, a war that will send America back to the Dark Ages.
 
     
 
 
 
     
     
  © 2009-2013 Mediarail Design, Inc. intellectual property. All rights reserved.